Graphic Design + Instructional Design
CLIENTS
VANDERBILT MANSION, MUSEUM & PLANETARIUM
East End Advertising was the agency of record for the Vanderbilt Mansion, Museum & Planetarium from 2012-2020. In 2012 logo development began prior to the planetarium relaunch and subsequent rebrand. Designing a variety of projects including brochures, maps, annual reports, postcards, event marketing collateral, social media graphics, an e-newsletter template, apparel, signage, and posters, help to solidify the Vanderbilt as a welcoming educational and cultural destination. Regular collaboration with the museum and brand management consultation services were also delivered to help prepare the museum for their AMA accreditation.
RED DOG DISTRIBUTORS
Red Dog Distributors is the exclusive distributor of Focus Stand Up Paddleboards. Creation of their logo, sales materials, stationery and advertising followed by their sub-brand logo development—Boardhounds and Catalina Boards—gave the company a visually unified family of products.
EAST END STUDIOS
East End Studios teaches dance, acting, and voice. Actively utilizing the new logo design and tagline by applying them across marketing collateral and apparel, this premier performing arts school in Speonk has increased their brand recognition and pride amongst their members.
WESTHAMPTON BEACH BREWING CO.
Westhampton Beach Brewing Co. has worked closely with East End Advertising since 2016, establishing their brand through logo development, packaging design, website design, and apparel graphics. The creation of their tagline "Every Day's a Beach Day" and collaborating on new brew names are some copywriting assignments that have been fun to work on. Other materials developed are e-newsletters, social media graphics, sell sheets, investment documents and tasting menus.